Digital Air Strike API
Digital Air Strike publishes no API, portal or reference. Its staff integrate by taking dealer CRM admin logins or using CDK's Fortellis for Elead, and the DAS Partner Network is a paid, yearly-reviewed marketing membership rather than a developer program.
Frequently asked questions
Digital Air Strike scores F on Supergood's API Report Card. Digital Air Strike publishes no API, portal or reference. Its staff integrate by taking dealer CRM admin logins or using CDK's Fortellis for Elead, and the DAS Partner Network is a paid, yearly-reviewed marketing membership rather than a developer program.
Without a usable official API, teams fall back on manual exports, file drops, or one-off vendor integrations. The other option is an unofficial API layer like Supergood that automates the authenticated web app directly. Site terms may apply to any integration approach, and how they apply is a determination each team makes for itself.
Digital Air Strike (DAS) is the flagship brand of DAS Technology, a Scottsdale, Arizona company that sells a Customer Data and Experience Platform (CDXP) to automotive dealers and OEMs.
Automotive first (franchised dealers, dealer groups and seven of the largest OEMs, with OEM-mandated reputation programs such as GM's), plus RV, marine, powersports, retail, schools and multifamily housing. Internet leads flow from the CRM to Response Logix, which auto-responds with quotes and microsites and nurtures for months; sales staff get alerts when shoppers open emails.
Over 7,800 retailers, 100 plus dealer groups and top OEM programs per the vendor (https://digitalairstrike.com/partner/partners/, https://digitalairstrike.com/press/digital-air-strike-strategically-rebrands-to-das-technology/), and long-running presence in dealer forums as an OEM-mandated reputation vendor.
Lead and customer PII, CRM records mined for equity and re-engagement, quote and payment data, credit application data via Credit Logix, chat and SMS transcripts, review and survey responses, social media account credentials and dealer inventory feeds.
Founded 2010; the site runs on WordPress with product logins for Mission Control, Response Logix, Response Path and Credit Logix. Recent additions include AI Smart Quote X, AI Engage Hybrid Chat, Power AI Search and Review Surge X.
Response Logix aliases lead emails and phone numbers, which created duplicate customer records in the dealer CRM and a data ownership risk if the service is cancelled. A GM-mandated reputation customer called the backend "a little wonky," and a 2013 thread debated credibility concerns raised by a critical blog and employee reviews. Full sourced list under Sources below.
Common alternatives include Impel, Gubagoo, CarNow, CDK Global. Graded alternatives appear under "More from the report card" below.
Supergood's grades measure one thing: can a customer's engineering team get their own data out programmatically? Supergood checks six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and rolls them into a letter grade. Supergood re-verifies grades, and they only move on evidence.
Not that we could find. There is no official Digital Air Strike MCP server in any public registry, and no maintained community server we're aware of. We re-verify this periodically — report an inaccuracy below if we missed one.
Not natively. Digital Air Strike doesn't publish an MCP server, so MCP clients like Claude, Cursor, and Codex have nothing to connect to out of the box. If that changes, this page will reflect it.