Dixa exposes a documented public REST API at docs.dixa.io spanning conversations, end users, agents, queues, analytics, and a bulk Exports API. Access is self-serve via static Bearer tokens from the admin UI; there is no OAuth for third-party apps. Webhooks are HMAC-signed.
Dixa scores A on Supergood's API Report Card. Dixa exposes a documented public REST API at docs.dixa.io spanning conversations, end users, agents, queues, analytics, and a bulk Exports API. Access is self-serve via static Bearer tokens from the admin UI; there is no OAuth for third-party apps. Webhooks are HMAC-signed.
Dixa has a workable official integration path. Most engineering teams can build against it directly. Open API: self-serve, documented, with SDKs
Dixa is a Copenhagen-based agentic customer service platform that unifies voice, email, chat, social, and messaging apps (WhatsApp, Messenger, Instagram) into a single conversation workspace.
Horizontal customer service software with a sharp skew toward direct-to-consumer ecommerce, subscription commerce, fashion/apparel, travel, and mobility brands. Teams use Dixa to (1) consolidate omnichannel conversations (email, voice with included PSTN, live chat, WhatsApp, Messenger, Instagram, SMS) into one threaded workspace, (2) deflect routine ecommerce inquiries with the Mim AI agent and a knowledge base, (3) route conversations by skill/language/VIP/loyalty tier with the no-code workflow builder, (4) enrich the agent view with Shopify/Magento/WooCommerce order data and Klaviyo/Recharge/Yotpo profile data, and (5) measure performance with automatic QA scoring (Dixa Discover) and CSAT.
Moderate in Europe, low in North America. Dixa reports ~1,000 customers and ~$23M ARR (2024), versus Zendesk's 100k+ and Freshdesk's 70k+. G2 lists Dixa at ~4.2/5 across 391 reviews.
The Dixa API carries the full operational record of a brand's customer conversations: every inbound and outbound message body across email/chat/voice/social/WhatsApp, the linked end-user profile (email, phone, names, custom attributes like loyalty tier or Shopify customer ID), conversation metadata (queue, assignee, tags, CSAT score, QA score), and aggregate analytics.
Founded in 2015 in Copenhagen by Mads Fosselius, Jakob Nederby Nielsen, Jacob Vous Petersen and Krisztian Tabori. Raised ~$158M total funding including a $105M Series C in 2021 led by General Atlantic. Headcount ~167 employees.
Supergood's grades measure one thing: can a customer's engineering team get their own data out programmatically? Supergood checks six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and rolls them into a letter grade. Supergood re-verifies grades, and they only move on evidence.
Dixa has partial MCP support. Dixa publishes an open-source MCP server with roughly 95 tools under its public GitHub organization, updated in July 2026. The project states it is not supported by Dixa's official support channels and does not appear in Dixa's developer documentation.
Partially. MCP support for Dixa exists but is incomplete, so what MCP clients like Claude, Cursor, and Codex can reach depends on what the available server covers.