Loom's developer surface is SDK-first: a recordSDK to embed the recorder and an embedSDK for playback, plus a separate Analytics API. There is no public REST API for managing videos, users, or workspaces. Developer registration at dev.loom.com is free and self-serve.
Loom scores A on the API Report Card. Loom's developer surface is SDK-first: a recordSDK to embed the recorder and an embedSDK for playback, plus a separate Analytics API. There is no public REST API for managing videos, users, or workspaces. Developer registration at dev.loom.com is free and self-serve.
Loom has a workable official integration path. Most engineering teams can build against it directly. Open API: self-serve, documented, with SDKs
Loom is an async video messaging and screen-recording platform founded in 2015 (originally as Opentest, then OpenVid) by Joe Thomas, Shahed Khan, and Vinay Hiremath.
Vertical: misc, horizontal async video / asynchronous communication. Not a vertical SaaS in any Supergood-named vertical. Async standups & status updates, replacing daily syncs with 2-5 minute screen+camera updates.
High within the async-video category. Loom is the category-defining brand for screen-recording-as-messaging and is widely treated as the verb ('send me a Loom').
Data that flows through / lives inside Loom on behalf of customer organizations: Video assets: raw screen + webcam + microphone recordings, encoded MP4 outputs, thumbnails, GIF previews.
Founded 2015; v1 launched 2016 as a Chrome extension. Modern web-first architecture, native macOS/Windows desktop apps, native iOS/Android apps, browser-based recorder via MediaRecorder API.
recordSDK depends on the browser MediaRecorder API and third-party cookies being enabled, `isSupported` check required and many enterprise browsers block this. CustomSDK (key-pair / JWS auth) is deprecated for new SDK instances, narrows the auth options for server-driven integrations. Full sourced list under Sources below.
Common alternatives include Vidyard, Zight (formerly CloudApp), Tella, Scribe, Guidde, Bubbles. Graded alternatives appear under "More from the report card" below.
Grades measure one thing: can a customer's engineering team get their own data out programmatically? We check six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and roll them into a letter grade. Grades get re-verified, and they only move on evidence.