Profisee ships many integration surfaces: a REST Gateway with per-tenant Swagger, generated per-entity services, a .NET SDK, a Power Platform connector, webhooks, and SQL views. There is no public portal though: docs live inside each customer instance, and every tenant's API shape differs.
Profisee scores D on the API Report Card. Profisee ships many integration surfaces: a REST Gateway with per-tenant Swagger, generated per-entity services, a .NET SDK, a Power Platform connector, webhooks, and SQL views. There is no public portal though: docs live inside each customer instance, and every tenant's API shape differs.
Without a usable official API, teams fall back on manual exports, file drops, or one-off vendor integrations. The other option is an unofficial API layer like Supergood that automates the authenticated web app directly.
Profisee is an enterprise multi-domain Master Data Management (MDM) platform that creates and maintains a single, authoritative 'golden record' for the data entities that run a business, customers, products, suppliers, locations, employees, accounts, assets, and any custom reference domain.
Vertical: Enterprise/HR/ERP, specifically multi-domain Master Data Management for the upper mid-market and enterprise. Data governance and stewardship teams live in Profisee running the golden-record lifecycle: source data flows in from upstream systems (Salesforce CRM, SAP ERP, Dynamics 365, Workday HCM, Oracle, custom apps) via REST Gateway, Azure Data Factory, the SDK, batch SQL loads, or the Microsoft Power Platform connector; matching engines run deterministic + probabilistic algorithms (e.g., fuzzy matching on customer name + address + phone + email) to identify duplicate or related records across systems; survivorship rules merge winning attributes into golden records; data stewards work through queues in the Profisee web UI to resolve match suggestions, validate data quality issues, approve change requests, and route exceptions via workflow.
Profisee is consistently named in Gartner Magic Quadrant for Master Data Management Solutions (Leader in 2026), Forrester Wave evaluations, G2 Master Data Management grids (Leader), and SoftwareReviews / Gartner Peer Insights rankings alongside Informatica MDM, Reltio, Stibo Systems STEP, Semarchy xDM, TIBCO EBX, Ataccama ONE, CluedIn, IBM InfoSphere MDM, and SAP Master Data Governance.
Yes, Profisee is the authoritative system of record for the golden-record customer, product, supplier, location, employee, account, asset, and reference data at its customers, and feeds that golden-record data downstream into nearly every operational system the customer runs.
Profisee was founded in 2014 in Alpharetta, GA, carved out of the Stratature MDM business that Microsoft had acquired in 2007 to build Microsoft Master Data Services (MDS) on SQL Server.
The Power Platform connector enforces a strict throttling limit of 100 API calls per connection per 60 seconds, constraining high-throughput integrations going through Microsoft's connector layer. Web Services Generator (WSG) produces strongly typed endpoints per-entity per-tenant, meaning every customer instance has a different API shape, integrations cannot be built generically once and reused, they must be re-derived against each customer's WSG-generated endpoints. Full sourced list under Sources below.
Common alternatives include Informatica MDM (Customer 360 / Product 360 / Supplier 360 / Reference 360), Reltio Connected Data Platform, Stibo Systems STEP, Semarchy xDM, TIBCO EBX (now Cloud Software Group), SAP Master Data Governance (MDG). Graded alternatives appear under "More from the report card" below.
Grades measure one thing: can a customer's engineering team get their own data out programmatically? We check six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and roll them into a letter grade. Grades get re-verified, and they only move on evidence.