Sales Layer API
Sales Layer offers a self-serve REST API in JSON, built around input and output connectors created in the product UI, each secured by its own token. There is no official SDK, no webhook subscription API, and no OAuth app framework; OpenAPI and OData are cited as supported standards.
Frequently asked questions
Sales Layer scores C on the API Report Card. Sales Layer offers a self-serve REST API in JSON, built around input and output connectors created in the product UI, each secured by its own token. There is no official SDK, no webhook subscription API, and no OAuth app framework; OpenAPI and OData are cited as supported standards.
Sales Layer has an official API, but teams routinely hit its limits: gated access, partial coverage, or paid tiers. Most end up supplementing it with exports or an unofficial API layer like Supergood.
Sales Layer is a cloud-based Product Information Management (PIM) platform headquartered in Valencia, Spain, with a London, UK office. Founded in 2013, the company has raised $25M across five rounds, including a $25M Series B in June 2022 led by PeakSpan Capital.
Primary vertical: misc (cross-industry PIM / commerce data layer). A mid-market manufacturer or distributor stands up Sales Layer as the single source of truth for product information.
Medium-high in its niche. G2 routinely names Sales Layer alongside Akeneo, Salsify, Syndigo, and Plytix as a leading PIM.
Sales Layer is the product-data backbone for its customers' commerce channels.
Founded in 2013, Sales Layer is cloud-native SaaS from day one. The current architecture is built on REST, OpenAPI, and OData standards (per their tech-team marketing) with .NET and PHP services.
Grades measure one thing: can a customer's engineering team get their own data out programmatically? We check six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and roll them into a letter grade. Grades get re-verified, and they only move on evidence.