ClickFunnels publishes a public REST API v2 with an OpenAPI schema, covering funnels, pages, products, contacts, orders, and subscriptions. Access is self-serve via per-team Bearer tokens, with OAuth 2.0 for marketplace apps. Webhooks allow unlimited endpoints on every plan.
ClickFunnels scores B on the API Report Card. ClickFunnels publishes a public REST API v2 with an OpenAPI schema, covering funnels, pages, products, contacts, orders, and subscriptions. Access is self-serve via per-team Bearer tokens, with OAuth 2.0 for marketplace apps. Webhooks allow unlimited endpoints on every plan.
ClickFunnels has a workable official integration path. Most engineering teams can build against it directly. Solid API with minor gaps
ClickFunnels is an all-in-one online business platform for building sales funnels, websites, online stores, courses, and membership sites.
Horizontal marketing/e-commerce software (not a vertical SaaS). Users build opt-in pages, lead-magnet funnels, webinar funnels, application/booking funnels, low-ticket tripwire funnels, upsell/order-bump checkouts, membership and course funnels, and full e-commerce stores.
High within the funnel-builder niche. ClickFunnels is the category-defining brand for sales funnels and a top-three name in landing page/funnel software alongside Leadpages and Unbounce.
Contacts and CRM records, funnel and page definitions, products and variants, orders, line items, fulfillments and shipping data, subscriptions and recurring billing state, course/membership enrollments and progress, opt-in/form submissions, email and SMS message logs, workflow automation state, appointment bookings, blog posts, affiliate and commission data, analytics events (visits, conversions, A/B test outcomes), and third-party integration credentials (Stripe, payment processors, ad pixels, email providers).
Founded in 2014 by Russell Brunson and Todd Dickerson; headquartered in Eagle, Idaho; bootstrapped under Etison LLC.
Grades measure one thing: can a customer's engineering team get their own data out programmatically? We check six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and roll them into a letter grade. Grades get re-verified, and they only move on evidence.