The Role
Location: Remote OK to start; in-person SF preferred long term
Stage: Seed · 4 people
Reports to: CEO / Founder
Mission
The Founding GTM exists to put qualified meetings on the founder's calendar every week, so pipeline creation is no longer bottlenecked by him.
The first 3-6 months are narrow and concrete: book qualified meetings, then hand them to the founder, Alex, who runs discovery and closing. Run our existing outbound campaign, extend it, and stand up new motions as the data points to them.
After you've nailed that, the role is open-ended. We want someone with high upside who takes on more as they prove out the basics.
To start, your KPI is qualified meetings booked; Alex will handle discovery and closing.
Outcomes
Success is measured by two things:
- Qualified meetings booked per week on Alex's calendar.
- A repeatable system (lists, sequences, inbound triage, instrumentation, follow-up) that gets stronger week over week.
A qualified meeting means the prospect has an active project tied to integrations where official APIs are missing, they can afford us, and they're a Product, Ops, or Engineering leader at a vertical software company (PropTech, LegalTech, Compliance, Financial Services, Insurance, Healthcare, GovTech, or similar niches).
In practice, our ICPs tend to have one of three concrete "jobs to be done" for Supergood:
- Reach a new customer segment by shipping integrations that unlock distribution (e.g., "we need to integrate with X platform because our next wave of customers lives there").
- Automate a back-office workflow where manual ops, brittle scripts, or RPA are the current glue (e.g., "this task is expensive, error-prone, and high-volume, so we need it to run end-to-end").
- Build a net-new product feature that wasn't feasible before because the underlying systems weren't reliably accessible (e.g., "we can only offer this workflow if we can read/write across these portals like an API").
There's a second ICP coming. We're testing a new product line built on the same core Supergood platform but targeting a different buyer. You'll help us figure out positioning, messaging, and channels for that ICP in parallel.
What you'll actually do
- Own outbound end-to-end. Manage what's running today, expand it with new sequences and segments, instrument what's working, iterate weekly. Use our existing frameworks as inspiration. Your outbound system should be centralized, organized, and easy to debug.
- Triage and convert inbound. When inbound comes in, qualify it fast, book it to Alex's calendar with context, follow up on the ones that go cold.
- Queue up tailored outbound campaigns. Use our existing targeting framework plus LLM-powered research tooling to go from a company, to the platform it runs on, to its integration pain, to a custom hook, to a tailored sequence. Build and maintain the account/contact queues that feed weekly campaign launches.
- Help launch the new product motion. We're testing a second product line with a different ICP. You'll help shape messaging, targeting, and ICP definition for it alongside Alex. This is a from-scratch GTM experiment running in parallel to the main outbound motion.
- Co-own messaging, targeting, and ICP with Alex. This isn't a "wait to be told what to send" role. You bring hypotheses, draft sequences, draft positioning. Alex iterates with you on the back-and-forth.
- Write sequences that don't sound like sequences. Tailored, technical, specific. Avoid generic outbound speak.
- Book the meeting, hand it off cleanly. Once a prospect is interested, get them on Alex's calendar with the context he needs to run a great first call.
- Instrument and report. Tight weekly loop: what got sent, what landed, what didn't, what you're changing next week. Outbound is a system to debug, not vibes to chase.
- Use AI tools aggressively. Claude Code, LLM-powered research, automation. Scale yourself with modern tooling. If you can turn a manual loop into an automated one, do it.
Nice-to-have
- Help test new channels for growth and distribution. Content, partnerships, communities, product-led hooks, whatever works. This isn't required day one, but it's where the role can grow once outbound is running well.
- Take on more of the customer-facing motion over time. Join more account management, discovery calls, and follow-up meetings as trust builds.
Tools
Current stack: Supergood (dogfooded, we use our own product) + Semrush (SEO) + Claude + Codex + other LLM tools as needed (OpenAI, Gemini, etc.).
You have free rein on the company card to bring in new tools. The only requirement: keep the system centralized and organized. We don't want a graveyard of half-used SaaS subscriptions and no system-of-record for who's been contacted, what was sent, and what came back.
Competencies
- Technical fluency (you don't have to be an engineer). You can understand Supergood well enough to communicate it credibly to technical buyers. You know what an API is, why browser automation is fragile, and why that matters to our customers.
- AI-native operator. You use Claude Code, agents, and LLM-powered research tools daily and want to push them further. You'd rather automate a manual outbound step than do it twice.
- Account research. You like the detective work of mapping a company to its integration pain. You can read a job posting, changelog, or investor deck and figure out what platform a company is fighting with.
- Organized in chaos. You can run many parallel sequences, account lists, and ICP experiments without losing the thread. You keep tools and data centralized without burying us in process.
Why this role is interesting
This is a Founding GTM seat, structured as a focused pipeline role on day one. We know exactly what we need right now (meetings on the calendar) and we want someone obsessive about that number for the first 3-6 months. After that, the role is open-ended: marketing, growth, content, broader GTM, even product GTM for the new ICP. The next several GTM hires sit underneath whoever grows into this seat.
If you want to grind for 3-6 months on a single, clean KPI and then earn the right to shape Supergood's broader GTM, this role is built for you.
You'll be happy here if
- You thrive in a humble, self-aware, high-ownership environment
- You're excited about messy 0→1 GTM. You're not looking for a polished machine.
- You love learning and utilizing the latest and greatest AI tools
- You're motivated by technical products and the weird, specific problems of obscure vertical SaaS.
Company values
- Creation over commentary
- Extreme curiosity and learning velocity
- Ownership and bias to action
- Intellectual honesty with data (no story-spinning)
Compensation
Competitive base salary + meaningful early-stage equity. No commission structure, because we want you focused on the quality of meetings and on building a durable system, not chasing a quota number. Happy to discuss specifics in conversation.
Equal Opportunity
Supergood is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
How to Apply
Email alex@supergood.ai.
In your email, include a short "mini-memo" (bullets are fine) answering:
- What do you think Supergood is, really? Your take on the product, the wedge, and the why-now.
- Who should we sell to first? 2-3 ICP hypotheses (buyer + trigger + why they'll pay) and how you'd get meetings with them.
- Where should we expand next? A few vertical industries or product lines you'd build for, and why (distribution, urgency, budgets, data access pain, etc.).
- What would you do in the first 30 days? A concrete plan to get qualified meetings booked every week.
I'm excited to meet you, thank you for your consideration!
Last updated: May 2026