No public or open API. Angi delivers new leads through a one-way JSON webhook that is configured manually by emailing crmintegrations@angi.com, and the payload cannot be customized. There is no way to pull historical leads, billing, reviews, or profile data back out.
Angi scores B+ on the API Report Card. No public or open API. Angi delivers new leads through a one-way JSON webhook that is configured manually by emailing crmintegrations@angi.com, and the payload cannot be customized. There is no way to pull historical leads, billing, reviews, or profile data back out.
Angi has a workable official integration path. Most engineering teams can build against it directly. Solid API with minor gaps
Angi (NASDAQ: ANGI) is the largest U.S. home-services marketplace, formed from the 2017 merger of Angie's List (founded 1995, Indianapolis) and HomeAdvisor under IAC, rebranded as Angi Inc.
Field Service Management, specifically lead generation and demand aggregation for U.S. residential home-services contractors and trades (HVAC, plumbing, roofing, electrical, remodeling, cleaning, lawn care, handyman, pest control). Homeowners describe a project on angi.com or the Angi app, answer guided interview questions, and either get matched to up-to-3 pros (Angi Leads) or browse profiles, reviews, and quotes (Angi Ads / Angi Services).
Very high in U.S. home-services lead-gen.
Angi sits on the top-of-funnel lead, billing, and reputation layer for hundreds of thousands of U.S. home-services pros and tens of millions of homeowner project requests: every inbound homeowner project description and structured interview answer, masked-phone call records, scheduled appointments, lead-share assignments to competing pros, per-lead pricing and budget caps, monthly invoices and credit-card charges, credit-request disputes and outcomes, pro profile content (services, ZIPs, license/insurance records, background-check status), reviews and SuperService Award history, and historical booked/won status feeding Angi's lead-quality scoring.
Mature, transitional. Angie's List launched in 1995 as a paid printed/dial-up directory; HomeAdvisor (originally ServiceMagic, 1998) brought the pay-per-lead model; the two merged in 2017 and were rebranded 'Angi' in 2021.
No self-serve developer portal, every CRM/webhook integration requires manual email onboarding to crmintegrations@angi.com with no published SLA. 'We are currently unable to customize the information we send', partners must accept Angi's fixed JSON schema or use Zapier as a translation layer. Full sourced list under Sources below.
Common alternatives include Thumbtack, Houzz, Porch, Yelp for Business, Google Local Services Ads, Nextdoor. Graded alternatives appear under "More from the report card" below.
Grades measure one thing: can a customer's engineering team get their own data out programmatically? We check six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and roll them into a letter grade. Grades get re-verified, and they only move on evidence.