Yelp for Business API
Yelp's developer platform spans five API families, led by the paid Fusion Places API at $229 to $643 per month. The Leads API is reserved for reseller partners with minimum spend. No API lets a business export its own reviews or messages; Yelp points SMBs to Zapier.
Frequently asked questions
Yelp for Business scores C on Supergood's API Report Card. Yelp's developer platform spans five API families, led by the paid Fusion Places API at $229 to $643 per month. The Leads API is reserved for reseller partners with minimum spend. No API lets a business export its own reviews or messages; Yelp points SMBs to Zapier.
Yelp for Business has an official API, but teams routinely hit its limits: gated access, partial coverage, or paid tiers. Most end up supplementing it with exports or an unofficial API layer like Supergood. Site terms may apply to any integration approach, and how they apply is a determination each team makes for itself.
Yelp for Business (biz.yelp.com / business.yelp.com) is the merchant-facing portal of Yelp Inc. (NYSE: YELP), the San Francisco-based local-business review and discovery platform founded in 2004 by Jeremy Stoppelman and Russel Simmons.
Local-business reviews, listings, ads, and lead-gen marketplace (Field Service Management / Home Services / Restaurants / Local SMB). A business owner claims their listing at biz.yelp.com, fills in hours, photos, services, categories, and service area, and starts responding to reviews and direct messages from the Yelp for Business dashboard or the Yelp for Business iOS/Android app.
Very high in U.S. local-business reviews and discovery. Yelp publicly reports ~74M unique monthly visitors and a cumulative review corpus on the order of 308M+.
For any SMB that advertises on Yelp or runs Guest Manager / Receptionist / Host, the Yelp for Business portal holds first-party operating data the owner has no other copy of: every public review and private message tied to the listing, full review-filter (recommended vs not-recommended) state, Request-a-Quote lead intake (project type, ZIP, contact info, response timestamps), AI receptionist call transcripts and outcomes, restaurant reservation/waitlist history and diner notes from Guest Manager, ad spend, CPC bids, impression and click data, monthly invoices and credit-card charges, dispute and refund history, Consumer Alert badge status, profile photos and edits, and category/service taxonomy.
Mature. Yelp launched in 2004, IPO'd in 2012, and the Yelp for Business owner portal has existed in its current form since the late 2000s.
Leads API is restricted to reseller partners with an undisclosed minimum spend; individual business owners cannot use it directly. Yelp Business Owner accounts cannot sign up for the developer API on the same login, owners must log out and create a separate Yelp user account to access Fusion. Full sourced list under Sources below.
Common alternatives include Google Business Profile, TripAdvisor for Business, Facebook / Meta for Business, Angi, Thumbtack, Nextdoor for Business. Graded alternatives appear under "More from the report card" below.
Supergood's grades measure one thing: can a customer's engineering team get their own data out programmatically? Supergood checks six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and rolls them into a letter grade. Supergood re-verifies grades, and they only move on evidence.
Yelp for Business has partial MCP support. Yelp's official MCP server exposes Fusion AI search and discovery over Yelp business data, but it does not cover business account features such as listing management, ads, or review responses. No dedicated server exists for the business owner platform.
Partially. MCP support for Yelp for Business exists but is incomplete, so what MCP clients like Claude, Cursor, and Codex can reach depends on what the available server covers.