Fresha API
No merchant REST or GraphQL API. The only programmatic surface is a read-only Data Connector feeding BI tools like Power BI and Tableau. There are no webhooks, no write API for appointments or clients, and card data is explicitly non-exportable.
Frequently asked questions
Fresha scores F on the API Report Card. No merchant REST or GraphQL API. The only programmatic surface is a read-only Data Connector feeding BI tools like Power BI and Tableau. There are no webhooks, no write API for appointments or clients, and card data is explicitly non-exportable.
Without a usable official API, teams fall back on manual exports, file drops, or one-off vendor integrations. The other option is an unofficial API layer like Supergood that automates the authenticated web app directly.
Fresha is an AI-powered, two-sided booking platform for the beauty and wellness industry, combining a consumer-facing marketplace (Fresha.com / iOS / Android) where shoppers discover and book salons, barbers, medspas, nail salons, brow bars, and wellness studios, with a B2B SaaS suite for the businesses themselves (calendar, POS, payments, marketing, inventory, payroll, financing).
POS / Hospitality (Salon, Spa & Beauty Booking Marketplace + POS), Independent salons, barbershops, nail bars, medspas, wellness studios, and beauty professionals, ranging from solo operators to multi-location chains, in 120+ countries. Salon and spa staff use Fresha to take online bookings via a branded micro-site and the Fresha consumer marketplace, manage stylist/therapist schedules and shifts, run check-in and POS at the chair with Fresha-branded card terminals, process card payments and tips, send automated SMS/email reminders and marketing blasts, manage memberships, gift cards and packages, capture digital consultation/intake forms, track inventory and product sales, run payroll commission calcs, and pull reports on revenue, no-shows, and staff performance.
130,000+ partner businesses across 120+ countries, 35M+ appointments booked per month, $15B+ in annual GMV processed, and a $1B+ valuation after KKR's $80M growth round in 2026 (total funding ~$285M).
Yes, Fresha holds essentially the full operating book for 130,000+ beauty and wellness businesses: client profiles with contact info and visit history, digital intake/consultation forms (healthcare-adjacent for medspas), appointment calendars, staff schedules and commission/payroll data, inventory, memberships and gift card balances, and a payments ledger aggregating $15B+ in annual GMV.
~12 years old, founded 2015 in London as Shedul by William Zeqiri (CEO) and Nick Miller (CTO); rebranded to Fresha in 2020.
No public merchant API, only a read-only BI data connector is available. Third-party developers resort to scraping Fresha marketplace pages via Apify actors to pull listing/lead data. Full sourced list under Sources below.
Common alternatives include Mindbody / Booker, Vagaro, Booksy, Boulevard, Square Appointments, GlossGenius. Graded alternatives appear under "More from the report card" below.
Grades measure one thing: can a customer's engineering team get their own data out programmatically? We check six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and roll them into a letter grade. Grades get re-verified, and they only move on evidence.
Yes. Supergood maintains an unofficial Fresha API and MCP server so AI agents and internal tools can read and write Fresha data. See the Fresha integration docs at supergood.ai/docs/fresha-api.