Unbounce API
A REST API, v0.4, at developer.unbounce.com covers accounts, pages, A/B tests, leads, and users. Access is not self serve; customers email support and wait a couple of business days for approval before generating keys. The version has not moved since 2018, and OAuth offers one full scope.
Frequently asked questions
Unbounce scores B on Supergood's API Report Card. A REST API, v0.4, at developer.unbounce.com covers accounts, pages, A/B tests, leads, and users. Access is not self serve; customers email support and wait a couple of business days for approval before generating keys. The version has not moved since 2018, and OAuth offers one full scope.
Unbounce has a workable official integration path. Most engineering teams can build against it directly. Solid API with minor gaps
Unbounce is a SaaS landing page builder and conversion rate optimization (CRO) platform that lets marketers design, publish, and A/B test campaign-specific landing pages, popups, and sticky bars without engineering help.
Vertical: Marketing technology, landing page builder / CRO (horizontal SaaS, not industry-specific). A performance marketer builds a campaign-specific landing page from a template or from a Smart Builder prompt, swaps in copy and a hero image, wires up a form to push leads to HubSpot/Salesforce/Mailchimp, publishes to an Unbounce-hosted subdomain or to WordPress, then drives paid traffic from Google/Meta/LinkedIn to that URL.
Unbounce has been a recognized name in the landing page category since 2009 and reports 'hundreds of thousands' of marketers; it consistently appears in 'best landing page builder' lists alongside Instapage, Leadpages, ClickFunnels, and Landingi.
Partially.
Founded 2009 in Vancouver by Rick Perreault and team; one of the original dedicated landing page builders alongside Instapage and Leadpages.
API access requires a manual support-team approval, adding 1-3 days of friction before any integration work can start. Rate limit (500 req/min) is documented but Retry-After headers and per-endpoint throttle behavior are not, forcing developers to implement defensive exponential backoff. Full sourced list under Sources below.
Common alternatives include Instapage, Leadpages, ClickFunnels, Landingi, Webflow, HubSpot CMS / Landing Pages. Graded alternatives appear under "More from the report card" below.
Supergood's grades measure one thing: can a customer's engineering team get their own data out programmatically? Supergood checks six things (whether a real API exists, how access is gated, data coverage, auth quality, docs and developer experience, and stability) and rolls them into a letter grade. Supergood re-verifies grades, and they only move on evidence.
Unbounce scores GOOD on MCP availability. Unbounce publishes an official MCP server for authoring and managing landing pages, distributed as the unbounce-mcp plugin from its own GitHub marketplace with install commands for Claude Code and ChatGPT. A tool reference lives on the Unbounce docs site.
Yes. Unbounce publishes an official MCP server, so MCP clients like Claude, Cursor, and Codex can connect to it directly. Setup instructions are in the vendor's documentation.